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About Us: American Made
About Us
We are very serious about who we are and Renovation in America
About Us:
RenoVation R.O.I believes every property has the potential to be a valuable asset.
We specialize in affordable, high-quality home improvement services designed for property owners, investors, landlords, and community leaders across the Baltimore Metro Area.
With expert craftsmanship, responsive service, and a focus on building real value, we turn renovation projects into smart investments.
Whether you’re updating a single-family home, managing a multi-unit rental, or preparing a property for sale, RenoVation R.O.I is your trusted partner.
Mission Statement:
At RenoVation R.O.I, our mission is to deliver high-quality, affordable home improvement services that add real value to every property we touch.
We proudly serve the Baltimore Metro Area with expert craftsmanship, reliable service, and a deep commitment to helping property owners, investors, and communities thrive.
Your goals are our priority — and your property is in good hands.
Our Values
Our Core Values
Integrity
We believe in doing the right thing, no matter what. We hold ourselves accountable to high ethical standards, ensuring transparency and honesty with every project.
Quality
We never cut corners. Every renovation is completed with the highest quality materials and expert craftsmanship.
Sustainability
We are committed to sustainable practices that minimize environmental impact and optimize energy efficiency in every renovation.
Background: About Our Founder and Our Roots
Reno T. Pratt Jr. is not just a realtor and construction finance lender — his journey through the real estate and construction industries inspired the foundation of Xselleo, LLC, the parent company of RenoVation R.O.I.
Early in his career, Reno discovered a gap: few contractors understood how to balance real estate value creation, construction management, and bank compliance standards. Fragmented project management often led to lost value, miscommunication, and delays.
Xselleo, LLC (DBA RenoVation R.O.I.) was created to help solve that problem.
We provide an integrated approach — combining real estate development, construction management, and finance expertise — to ensure every project maximizes property value, meets lender expectations, and supports long-term community success.
Led by Reno T. Pratt Jr., with 15+ years of real estate sales experience, construction finance certificate from Columbia University, and a master’s degree in International Real Estate from Florida International University, Xselleo has been a Maryland Limited Liability Company since 2018 and became a licensed Maryland Home Improvement Contractor in 2022.
We specialize in:
- Real Estate Development
- Property Acquisition and Rehabilitation
- Construction Management
- Investor-focused Renovations
- Condo Association Rehab Support
Our team is committed to transforming neighborhoods, building stronger communities, and ensuring every project enhances property values, strengthens communities, and promotes long-term financial and social impact.
Key Development Priorities:
- Neighborhood and Community Development:
Strengthening neighborhoods by creating safer, healthier, and more vibrant communities. - Housing:
Providing affordable, comfortable, and sustainable housing that promotes stability and opportunity. - Key Areas of Focus:
- Environmental Improvements
- Community Safety and Wellness
- Local Amenities and Services
- Recreational Spaces for Residents and Pets
- Reducing Vacancy Rates and Improving Safety
- Greenspace Development:
Designing functional, welcoming outdoor spaces to enhance health, well-being, and community cohesion.
45
Average Job Size in 2024 (Thousand)
25
Colleagues & Partnerships
6
Counties We Serve
5
Years in Buainess
Differential Advantages:
- Price: Competitive, affordable rates tailored for investors and owners.
- Delivery: Fast project turnaround times to minimize downtime and maximize returns.
- Service: Responsive communication, transparent process, and personalized support.
- Quality: High-quality craftsmanship with durable, value-adding materials.
- Local Expertise: Deep understanding of the Baltimore Metro Area real estate market.
Major Customer Problems We Solve:
- High Renovation Costs: Delivering affordable upgrades without sacrificing quality.
- Project Delays: Fast, reliable project management from start to finish.
- Unreliable Contractors: Professional, dependable service with a single point of contact.
- Poor Workmanship: High standards for all renovation work and materials.
- Local Market Misalignment: Baltimore-specific expertise ensures projects match neighborhood expectations and trends.
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Who We Do Not Work With:
- Clients seeking “lowest bidder” shortcuts at the expense of quality.
- Customers unwilling to invest in appropriate materials or scopes.
- Individuals frequently changing project details without formal adjustments.
- Clients insisting on unsafe, rushed, or unlicensed work.
- Customers who show disregard for timelines, professionalism, or contract agreements.
Why Customers Choose Us:
- Affordable yet professional renovations that are likely to protect and grow investments.
- Expertise in Baltimore Metro real estate and construction.
- Dependable project delivery with clear communication.
- Personalized service with a results-driven approach.
- True partnership focused on maximizing financial and community impact.
The Team
Our Key People
Mike Rich
Lead Architect
Jenny Smith
Head Engineer (US)
George Doe
Head Engineer (CN)
Maria Jay
Head Engineer (AU)
Sustainability
Building Value, One Renovation at a Time.
At Renovation ROI, we specialize in transforming homes and businesses with renovations that not only enhance aesthetics but also increase the value of your property.
Smart Renovations for Smart Home Owners & Investors.
Vision Statement:
To help address blight in American cities by developing safe, affordable, inclusive, and healthy communities — particularly in underserved neighborhoods.
We aim to tackle challenges like homelessness, housing affordability, and the need for clean energy solutions — one property, one project, and one community at a time.
- Sustainablility
- Project On Time
- Modern Technology
- Latest Designs
